The wrestling world is witnessing another pivotal moment in The Undertaker’s legendary career. WWE has officially launched a brand-new YouTube channel dedicated exclusively to The Deadman, marking the first time the company has created a standalone digital hub for a single performer. The channel, which went live today, will serve as the primary home for The Undertaker’s acclaimed Six Feet Under podcast alongside a curated library of classic matches, documentaries, and exclusive content that celebrates one of professional wrestling’s greatest icons.
This strategic move represents WWE’s continued evolution in digital content distribution and reflects the company’s recognition of The Undertaker’s unparalleled cultural relevance. The legendary performer, whose real name is Mark Calaway, has transcended the boundaries of professional wrestling to become a household name recognized far beyond the hardcore fanbase. According to WWE’s head of digital strategy, Steve Braband, the decision to create this dedicated channel was driven by both the podcast’s remarkable performance metrics and the broader shift toward specialized viewing experiences on YouTube.
The Podcast Phenomenon Behind the Channel Launch
The Six Feet Under podcast, co-hosted by The Undertaker and his wife Michelle McCool—herself a former WWE performer—has already demonstrated extraordinary audience engagement. Since its relaunch under WWE and Fanatics in June 2025, the show has accumulated approximately 800,000 hours of watch time on YouTube alone. This impressive figure underscores the genuine appetite fans have for intimate, long-form conversations with wrestling’s most storied figures.
The podcast originally debuted as an independent venture in 2024 before being integrated into WWE’s content ecosystem. New episodes now release every other Wednesday, providing fans with a consistent schedule to anticipate fresh conversations. The show’s format allows The Undertaker to showcase his natural storytelling ability—a skill honed across three decades of captivating WWE audiences. His willingness to open up about his career, share previously untold anecdotes, and discuss the current wrestling landscape has resonated strongly with both longtime devotees and newer fans discovering his legacy.
“It comes very naturally to him, just sitting and talking about wrestling and telling stories,” Braband explained during an interview about the channel’s launch. “There’s nobody better than ‘Taker at connecting with audiences in this intimate format. We’ve had really good success over the course of the relaunch, and we knew this deserved its own dedicated space.”
More Than Just a Podcast: A Complete Digital Experience
While the Six Feet Under podcast serves as the centerpiece of this new YouTube channel, WWE has loaded the platform with supplementary content designed to create a comprehensive destination for Undertaker enthusiasts. The channel features full-length classic matches from throughout his storied career, specially curated compilations highlighting his most memorable feuds and rivalries, exclusive reaction videos where The Undertaker responds to current wrestling happenings, and behind-the-scenes vlogs that offer glimpses into his life beyond the squared circle.
Perhaps most notably, the channel will house The Last Ride, the critically acclaimed 2020 docuseries that followed The Undertaker through what many believed would be his final years in WWE. This five-part documentary series provided unprecedented access to Calaway’s personal journey and became a watershed moment for professional wrestling content on television. Having this prestige production available on his dedicated channel elevates the platform beyond typical podcast hosting and positions it as a legitimate archive of wrestling history.
According to sources close to WWE’s content strategy team, the decision to bundle these diverse content types was intentional. Rather than creating a simple feed of podcast episodes, WWE wanted to construct a destination where fans could spend hours exploring The Undertaker’s legacy from multiple angles. This approach aligns with how the company has approached its other specialized YouTube channels, each designed to serve specific audience segments and interests.
WWE’s Aggressive Digital Expansion Strategy
The launch of The Undertaker’s channel represents just one component of WWE’s massive digital infrastructure overhaul. The company has dramatically accelerated its YouTube channel proliferation, growing from just four dedicated channels in 2024 to fifteen by the end of 2025. This expansion includes WWE Vault, which houses classic content from WWE’s extensive archives; WWE Español, serving the Spanish-language wrestling audience; WCW Vault, preserving content from WWE’s defunct rival promotion; and now this marquee Undertaker channel.
This strategic pivot reflects WWE’s recognition that the era of relying on a single streaming platform—the company previously operated its own WWE Network—has given way to a more distributed, platform-agnostic approach. YouTube’s dominance as a video platform, combined with its recommendation algorithm and search functionality, makes it an ideal distribution channel for specialized wrestling content.
“You have to create specialized viewing for fans on YouTube now,” Braband stated, emphasizing the philosophical shift driving these decisions. “When I tell someone outside of work that I work for WWE, they ask about The Undertaker. He transcends not only hardcore wrestling fans, but sports culture itself. That level of recognition demands a dedicated digital presence.”
The Undertaker’s Continued Presence in WWE
While The Undertaker retired from full-time in-ring competition years ago, he has remained a significant presence in WWE programming. His most recent televised appearance came during the main event of WrestleMania 41, where he assisted Cody Rhodes in his triumphant defense of the Undisputed WWE Championship against The Rock. Prior to that, he appeared on the Netflix premiere episode of WWE Raw in January, surprising Rhea Ripley following her victory.
The Undertaker’s mystique has only grown with time. Inducted into the WWE Hall of Fame in 2022, he represents an unparalleled standard of longevity, consistency, and character development in professional wrestling. His ability to remain culturally relevant while stepping back from regular competition speaks to the universal appeal of his legacy.
Timing and Symbolism
The timing of this channel launch carries particular symbolic weight. The Undertaker made his WWE debut at Survivor Series in 1990—thirty-five years ago. That his new digital venture launches during Survivor Series season 2025 represents a poetic full-circle moment for a performer whose career has been defined by iconic moments and perfect storytelling beats.
Looking Forward
As WWE continues to expand its digital footprint and experiment with new content distribution models, The Undertaker’s dedicated YouTube channel stands as a flagship example of how the company is leveraging its most valuable intellectual property. For fans, it represents unprecedented access to one of wrestling’s greatest minds and most compelling storytellers. The channel is now live at @Undertaker on YouTube, ready to welcome viewers into The Deadman’s digital yard.