In a move that’s turning heads across both the wrestling and entertainment worlds, former TNA Knockout and longtime wrestling personality SoCal Val has officially joined the Playboy Club as a model and content creator. The announcement, made on November 10, 2025, marks a bold new chapter for Valerie Wyndham, who has spent over two decades as a fixture in professional wrestling as a host, interviewer, and ring announcer.
A New Era for SoCal Val
SoCal Val, whose real name is Valerie Wyndham, is best known for her work in Total Nonstop Action Wrestling (TNA), where she became a fan favorite for her charisma, professionalism, and signature style. Over the years, she’s also made appearances in WWE, Shine Wrestling, and various independent promotions, earning a reputation as one of the most recognizable faces in the industry.
Now, Val is stepping into a new spotlight as part of the modern Playboy Club, the brand’s exclusive digital platform that empowers creators to connect directly with fans and build their own content businesses. In her official announcement, Val expressed her excitement about the partnership, calling it a “dream collaboration.”
“When Playboy calls… you answer!” Val said in a statement released to fans. “I am absolutely honored to be joining a brand as iconic as Playboy. For my entire career, I have been dedicated to celebrating glamour, confidence, and femininity, and this platform is the perfect place to express that.”
What Fans Can Expect
Val’s new role will see her producing a variety of exclusive content, including “fun flirty photoshoots, exclusive video updates, and behind-the-scenes peeks from my shoots,” as she described in her announcement. The Playboy Club is known for its creator-led approach, allowing models and influencers to maintain creative control over their content while leveraging the brand’s global reach.
According to a source close to the project, Val’s content will blend her signature glamour with a fresh, modern edge. “She’s always been about empowerment and style,” the insider shared. “This partnership lets her showcase that in a way that’s both artistic and personal. Fans are going to see a side of SoCal Val they haven’t seen before.”
A Legacy in Wrestling
SoCal Val’s journey in wrestling began in 2002, and she quickly became a staple in the industry. Her work in TNA, where she served as a ring announcer, interviewer, and occasional wrestler, helped shape the promotion’s identity during its formative years. She also made appearances in WWE, Shine Wrestling, and the UK’s World of Sport Wrestling, where she was praised for her professionalism and on-screen presence.
Beyond her in-ring and on-camera work, Val has hosted her own popular interview series, “The Velvet Ropes,” on the WrestlingNewsCo YouTube channel, where she’s interviewed some of the biggest names in the business. She’s also a regular presenter for Monopoly Events, covering major wrestling events around the world.
The Playboy Club’s Modern Vision
The Playboy Club’s shift toward a creator-led digital platform has attracted a diverse range of talent, from models and influencers to athletes and entertainers. The brand’s focus on empowerment, creativity, and direct fan engagement aligns with Val’s own values, making her a natural fit for the platform.
“Playboy has always been about celebrating individuality and confidence,” Val said. “To be able to create artful, empowering photoshoots and exclusive content under the banner of the rabbit head is a huge milestone for me. Fans can expect all the glamour and style I’m known for, but with a new level of exclusive, behind-the-scenes access. This is going to be a very exciting new chapter.”
Fan Reaction and Industry Impact
The announcement has sparked a wave of excitement among wrestling fans and entertainment enthusiasts alike. Social media has been flooded with messages of support, with many praising Val for her bold move and her continued evolution as a public figure.
“Val has always been a trailblazer,” said a longtime wrestling fan on Twitter. “She’s not afraid to take risks and try new things, and this is just another example of her pushing boundaries.”
Industry insiders also see the partnership as a significant moment for both Val and the Playboy brand. “This is a smart move for both parties,” said a source familiar with the deal. “SoCal Val brings a loyal fan base and a reputation for professionalism, while Playboy gets a fresh, dynamic creator who can help expand their reach.”
What’s Next for SoCal Val?
As Val embarks on this new chapter, fans can expect a steady stream of exclusive content, behind-the-scenes glimpses, and perhaps even more surprises. Her ability to connect with audiences and her commitment to empowerment and style make her a perfect fit for the Playboy Club’s vision.
“This is a dream collaboration,” Val said. “I’ve always wanted to create content that is fun, flirty, and gives my fans a look into my world, and I can’t wait to share what we have planned.”
With her new role at the Playboy Club, SoCal Val is once again proving that she’s not just a wrestling icon, but a true trailblazer in the world of entertainment.